REWRITING HISTORY
The invention of the first successful polyester fiber in Manchester, United Kingdom
Manchester was once the birthplace of polyester. In 1941, inside a lab just miles from where Nero stands today, the first threads of this new synthetic fiber were spun. It was hailed as a miracle: strong, cheap, unbreakable. Factories roared, fortunes were made, and soon the world was clothed in plastic.
What began as innovation became infestation. Polyester crept into every drawer, every gym bag, every locker room. Lightweight? Yes. Durable? Yes. But it came with a cost no one wanted to talk about: the chemicals, the microplastics seeping into rivers, oceans, and bodies. Polyester outlived the very people who wore it.
Our first product ever creative, active merino liner shorts
Eighty years later, in the same city where polyester was created, we decided its story must end.
Nero was born to write a new chapter, one where performance doesn’t mean plastic, and luxury doesn’t mean compromise.
We work only with nature’s finest materials: organic cotton, merino wool, and fibers that breathe, move, and return to the earth
Our vision is simple but uncompromising: If Manchester gave polyester to the world, Manchester will also take it away.
Every Nero garment is a declaration that innovation can come full circle, that performance can be natural, and that the future of activewear does not have to be plastic.
This is not just clothing. This is the end of polyester. This is Nero.
Tyler Ball
